PENGUATAN WORD OF MOUTH MELALUI STRATEGI INTERNAL BRANDING DI PERGURUAN TINGGI SWASTA INDONESIA | . | MIX: JURNAL ILMIAH MANAJEMEN

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Farida .
Indonesia

Herry Agung Prabowo
Indonesia

Diah Wardhani
Indonesia

Achmad Husnur
Indonesia

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Keywords Brand Image Business Performance Employee Performance Firm Size Firm Value Green Marketing Job Satisfaction Organizational Culture Performance Purchase Decision Purchase Intention Risk Propensity Self-Efficacy Sustainability Transformational Leadership Work Engagement Work Motivation Work Stress Work-Life Balance employee performance innovation

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Home > Vol 9, No 1 (2019) > .

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