KENI, Keni; CALLISTA, Callista. PERANAN BRAND IMAGE DAN BRAND CREDIBILITY DALAM MENINGKATKAN LOYALTY INTENTION MELALUI BRAND COMMITMENT. MIX: JURNAL ILMIAH MANAJEMEN, Jakarta, Indonesia, v. 11, n. 1, p. 94–106, 2021. DOI: 10.22441/mix.2021.v11i1.007. Disponível em: https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/9718. Acesso em: 3 jun. 2026.