Nugraha, Elya Surya, and Nur Laili Fikriah. 2026. “Building Fashion Customer Loyalty through Brand Awareness and Social Media Marketing: The Mediating Role of Brand Trust and Moderating Brand Reputation”. MIX: JURNAL ILMIAH MANAJEMEN 16 (2). Jakarta, Indonesia:777-99. https://doi.org/10.22441/jurnal_mix.2026.v16i2.022.