1.
Hartono PC, Priyana CS, Levia M, Simanjuntak ER. Increasing Customer Live Streaming Engagement in Online Shopping Platforms. MIX [Internet]. 2025 Mar. 10 [cited 2026 Jun. 2];13(2):484-503. Available from: https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/18393