Rusdian S, Tojiri Y, Yakin IH. The Influence of Product Innovation and Innovation-Based Marketing on The Competitiveness of MSMEs and its Impact on Local Economic Growth in West Java. MIX [Internet]. 2025 Nov. 4 [cited 2026 Jun. 2];15(3):743-70. Available from: https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/33814