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Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN The Role of Decisions in Intervening Website Quality, e-Promotion, and e-Trust towards e-Repurchase Intention on e-Commerce Abstract  PDF
Hamdan Hamdan, Erna Sofriana Imaningsih, Sonny Indrajaya, Indra Raharja, Tine Yuliantini
 
Vol 8, No 2 (2018): MIX: Jurnal Ilmiah Manajemen PENGARUH SEPULUH EKUITAS MEREK TERHADAP MINAT BELI DAN KEPUTUSAN PEMBELIAN SEPATU BATA BERDASARKAN SIKAP KONSUMEN Abstract  PDF
Ambar Rukmi Dyah Kusumawardani, Jono M. Munandar, Mukhamad Najib
 
Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN The Customer Satisfaction as an Antecedent of Purchase Decision in the Post Pandemic Era Abstract  PDF
Putu Nina Madiawati, Nova Lina Kristin Pardede
 
Vol 10, No 1 (2020): MIX: Jurnal Ilmiah Manajemen PENGARUH PRODUCT PRICE, INDIVIDUAL PERSONALITY DIFFERENCES, ENVIRONMENTAL FRIENDLINESS PADA KEPUTUSAN PEMBELIAN Abstract  PDF
Rina Astini, Yuyus Yustian K
 
Vol 10, No 3 (2020): MIX: Jurnal Ilmiah Manajemen GREEN MARKETING: STRENGTHEN THE BRAND IMAGE AND INCREASE THE CONSUMERS’ PURCHASE DECISION Abstract  PDF
Genoveva Genoveva, Dian Ridho Samukti
 
Vol 10, No 3 (2020): MIX: Jurnal Ilmiah Manajemen THE IMPLICATION OF GREEN MARKETING THAT INFLUENCE THE CUSTOMER AWARENESS TOWARDS THEIR PURCHASE DECISION Abstract  PDF
Yanto Ramli, Dudi Permana, Mochamad Soelton, Swarmilah Hariani, Tantri Yanuar
 
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