NANDA, Yumas Gia; ASTUTI, Novika Candra; UNO, Indra Cahya. Improving Brand Awareness and Market Competitiveness in Homecare Services: Business Strategy Analysis of Care Your Self (CYS). Jurnal Ilmiah Manajemen dan Bisnis, Jakarta, Indonesia, v. 11, n. 2, p. 124–129, 2025. DOI: 10.22441/jimb.v11i2.33400. Disponível em: https://publikasi.mercubuana.ac.id/index.php/jimb/article/view/33400. Acesso em: 2 jun. 2026.