PARMARIZA, Yennida. PENGARUH CELEBRITY ENDORSER, KUALITAS INFORMASI, VIRAL MARKETING DAN KEPERCAYAAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN DI INSTAGRAM. Jurnal Ilmiah Manajemen dan Bisnis, Jakarta, Indonesia, v. 5, n. 3, p. 192–206, 2019. DOI: 10.22441/jimb.v5i3.6936. Disponível em: https://publikasi.mercubuana.ac.id/index.php/jimb/article/view/6936. Acesso em: 29 jun. 2026.