ANISAH, Tiara Nur; MISWANTO, Miswanto. The Moderating Effect Of Celebrity Preferences And Hedonism Personality On The Relationship Of Perceived Instrusiveness, Consumer Attention And Purchase Intention. Jurnal Ilmiah Manajemen dan Bisnis, Jakarta, Indonesia, v. 7, n. 3, p. 324–339, 2021. DOI: 10.22441/jimb.v7i3.13582. Disponível em: https://publikasi.mercubuana.ac.id/index.php/jimb/article/view/13582. Acesso em: 2 jun. 2026.