DISCOURSE OF AIRLANGGA HARTANTO AS PRESIDENTIAL CANDIDATE 2024 IN “KORAN TEMPO” DIGITAL NEWSPAPER ON OCTOBER 22, 2021 EDITION

Abstract

Ahead of the 2024 Presidential and Vice-Presidential Elections, political parties will begin to raise their respective candidates, supported by survey results regarding the electability of candidates. This efort became part of the media coverage, one of which was Koran Tempo. Airlangga Hartarto, who is now the General Chair of the Golkar Party, was also one of the presidential candidates in the survey that was used for media coverage. The interesting thing is that rankings in survey results always occupy the bottom position. However, by Koran Tempo, AHA, the acronym for Airlangga Hartarto, became a special coverage for the October 22, 2021 edition. The interesting thing is what kind of discourse is presented by Koran Tempo in that special coverage. This research used economic political media and media representation theory. The purpose of this study is to fnd out the discourse of Airlangga Hartarto for the 2024 presidential candidate in the Tempo newspaper. This research used a constructivist paradigm and qualitative content analysis method with a qualitative approach and focused on linguistic practices or expressions of language use in media texts according to Van Dijk’s discourse analysis. Data collection techniques used observation of news texts. The results of Airlangga Hartarto’s discourse as a candidate for the 2024 presidential candidate in the Tempo newspaper are: three major news topics of the Tempo newspaper showed Airlangga Hartarto, Chairman of Golkar as a candidate for the 2024 presidential candidate. Tempo newspapers give some accents and protrusions to the headlines. There have been repeated mentions of Airlangga as a candidate for the 2024 presidential candidate on all three news topics. It showed the identity of the senior position as Chairman of the Golkar Party and Coordinating Minister for Economic Afairs and has concern for MSME business actors, and performs well as a Coordinating Minister who can increase economic growth in the MSME sector. It is depicted that AHA is religious people who are involved in religious activities in the mosque with NU fgures.