Munawar NA, Ali H. MEMBANGUN BRAND EQUITY: ANALISIS MARKETING MIX (Studi Kasus Empiris Terhadap Merek Tinta isi Ulang Data Print). SWOT [Internet]. 27 April 2019 [dikutip 8 November 2026];7(3):572-87. Tersedia pada: https://publikasi.mercubuana.ac.id/index.php/swot/article/view/5589