PRASETYO, Kurniawan; MAHMUDAH, Siti Muslichatul; RAHAYU, Muthia. BRAND IMAGE AND BRAND ASSOCIATION AS PREDICTORS OF PURCHASE INTENTION: EXAMINING THE PRO-ISRAEL PRODUCT CONTEXT. Jurnal Visi Komunikasi, Jakarta, Indonesia, v. 25, n. 01, p. 30–41, 2026. Disponível em: https://publikasi.mercubuana.ac.id/index.php/viskom/article/view/38407. Acesso em: 29 jun. 2026.