Vol 10, No 2 (2024)

Jurnal Ilmiah Manajemen dan Bisnis

DOI: http://dx.doi.org/10.22441/jimb.v10i2

Table of Contents

Articles

The Influence of Brand Image, Promotion and Product Quality on The Decision to Purchase A Honda Capella Batam Motorcycle
10.22441/jimb.v10i2.25846
Kartini Syntia, Realize Realize
PDF
157-170
Implementation of Association Rule Market Basket Analysis to Increase Sales Through Product Bundling Strategy at the Fashion Online Store
10.22441/jimb.v10i2.27030
Arga Buana, Resista Vikaliana
PDF
171-185
Market Metamorphosis: Decoding The Marketing Mix Landscape in The Traditional Market of Cisalak, Depok, Indonesia, Amid The E-Commerce Epoch
10.22441/jimb.v10i2.24870
Ari WB Raharjo, Tety Elida
PDF
186-194
Examining Indonesian Gen Z Muslim Consumers' Purchase Intentions for Muslim Fashion on Shopee: A TPB Extension Perspective
10.22441/jimb.v10i2.26598
Sabrina Fortunata, Ali Hanafiah
PDF
195-212
The Influence of Stress on Learning Leadership Project Assignment Test PT PLN (Persero)
10.22441/jimb.v10i2.27273
Dewi Zulfana, Eddy Kusponco Wibowo, Arifiani Widjayanti
PDF
213-223
Correlation of Terrestrial Satellite Computation and Allocation of Influence in The Development of Digital Television Services in Indonesia
10.22441/jimb.v10i2.25353
Dede Rizky, Dewi Nusraningrum, Alyssa Edwina Imad Khalid Bakhour, Egit Mulyatri, Kayla Rosantya Dewi
PDF
224-234
The Influence of Product Quality, Reputation, and Trust on Purchasing Decisions at PT Semarak Konstruksi Batam
10.22441/jimb.v10i2.25842
Baiq Dewi Andriyani, Realize Realize
PDF
235-248
The Influence of Product Quality, Reputation, and Trust on Purchasing Decisions at PT Semarak Konstruksi Batam
10.22441/jimb.v10i2.28220
Elisa Jayanti Lestari
PDF
249-260
Growth Strategy for Start-Up Businesses: Analysis of Solutions for Scalability, Marketing, and Risk Management
10.22441/jimb.v10i2.28298
Imam Yuwono, Nur Endah Rakhmawati, Nurulita Purnama Putri
PDF
261-275
Optimizing Business Performance Through Relationship Quality and Value Co-Creation
10.22441/jimb.v10i2.27593
Prita Prasetya
PDF
276-290