Analysis of Operational Planning in Increasing the Number of Umrah Pilgrims at PT Asyesa Hasanah Tour & Travel Padang City
DOI:
https://doi.org/10.22441/indikator.v7i3.19829Keywords:
Operational Planning, Interests, Inhibiting FactorsAbstract
This study aims to determine the operational planning of PT Asyesa Hasanah Tour & Travel SUMBAR Padang City and to find out what are the inhibiting factors for the operational planning of PT Asyesa Hasanah Tour & Travel SUMBAR Padang City in increasing the interest of Umrah pilgrims after the Covid-19 pandemic. This research is a descriptive qualitative research by choosing. The background of this research is the decrease in the number of Umrah pilgrims departing with PT Asyesa Hasanah Tour & Travel SUMBAR Padang City both before and after the co-19 pandemic. From the results of data analysis, this study showed quite good results by analyzing the planning management carried out by PT Asyesa Hasanah Tour & Travel SUMBAR, Padang City before and after the Covid-19 pandemic and knowing the inhibiting factors in carrying out its planning management. There are changes in marketing strategies, products and services offered to attract Umrah pilgrims.References
Adimiharja, Djasman. Psikologi Umum Pusat Pengembangan Penataran Guru Tertulis. Bandung, 1988.
Aditama, Roni Angger. “Pengantar Manajemen - Google Books.” Malang: AE Publishing, 2020.
Afifuddin dan Beni Ahmad. Metodologi Penelitian Kualitatif. Bandung: Pustaka Setia, 2012.
Anton Athoillah. Dasar-Dasar Manajemen. Bandung: Pustaka Setia, 2010.
Departemen Agama RI. Al-Qur`an Dan Terjemahannya. Penerbit J-Art, 2004.
Fredy Rangkuti. Teknik Membedah Kasus Bisnis Rangkuti, n.d.
Hardani. Metode Penelitian Kualitatif Kuantitatif. Pustaka Ilmu Group Yogyakarta, 2020.
Moh Slamet Untung. Metodologi Penelitian. Yogyakarta: Litera, 2019.
Muhammad Ajib. Fiqih Umrah. Jakarta: Rumah Fiqih Publishing, 2019.
Rahmadi. Pengantar Metodologi Penelitian. Antasari Press, 2011.
Ruyatnasih, Yaya, and Liya Megawati. “Pengantar Manajemen: Teori, Fungsi Dan Kasus.” Cv. Absolute Media, 2018.
Sri Mulyono dkk. Pengantar Manajemen. Edited by Harini Fajar Ningrum. Bandung: Media Sains Indonesia, 2021.
Sugiyono. Metodologi Penelitian Kuantitatif, Kualitatif, Dan R&D. 28th ed. Bandung: Alfabeta, 2018.
Suharyat, Yayat. “Hubungan Antara Sikap Minat Latihan Dan Kepemimpinan.” Academia 1 (2009): 1–19.
Syofian Siregar. Metodologi Penelitian Kuantitatif. Jakarta: Prenadamedia, 2013.
Jurnal
Abdurachman, Ujianto. “Analisis Faktor-Faktor Yang Menimbulkan Kecenderungan Minat Beli Konsumen Sarung (Studi Perilaku Konsumen Sarung Di Jawa Timur).” Jurnal manajemen & kewirausahaan Vol. 6, No (2004).
Ahmad Rijali. “Analisis Data Kualitatif” Vol. 17 (2018): 92–94.
Akbar, Surya. “ANALISA FAKTOR-FAKTOR YANG MEMPENGARUHI KINERJA” 3, no. 2 (2018): 1–17.
Dkk, Deni Tri Suhesti. “View of Strategi Manajemen Pemasaran Paket Umrah Era New Normal” 2 No 1 Jan (2021).
Dkk, Hendrawan. Analisis Hasil Survei Dampak Covid-19 Terhadap Pelaku Usaha Analisis Hasil Survei Dampak Covid-19 Terhadap Pelaku Usaha, 2020.
Eri Suzan. “MANAJEMEN SUMBER DAYA MANUSIA.” Jurnal Manajemen Pendidikan 9, no. 2 (2019): 952–962.
Hardiati, Neni. “Etika Bisnis Rasulullah SAW Sebagai Pelaku Usaha Sukses Dalam Perspektif Maqashid Syariah.” Jurnal Ilmiah Ekonomi Islam 7, no. 1 (2021): 513.
Hasmin dan Jurmiaty Nurung. Manajeemen Sumber Daya Manusia. Mitra Cendikia Media, 2021.
Islamic, Jurnal, and Education Manajemen. “Manajemen Sarana Dan Prasarana” 4, no. 1 (2019): 77–92.
Kinerja, Analisis, and D A N Kualitas. “Jurnal Dinamika Manajemen” 3, no. 1 (2012): 76–83.
Pengaruh, Analisis, Kualitas Produk, and D A N Daya. “Analisis Pengaruh Kualitas Produk, Harga, Dan Daya Tarik Iklan Terhadap Minat Beli Sepeda Motor Yamaha” 1, no. 2002 (2012): 1–8.
Ramadhani, Marina, Muhammad Alhada, Fuadilah Habib, Adelina Fitri, and Universitas Gadjah Mada. “MEKANISME WHOLESALER PENJUALAN TIKET PENERBANGAN IBADAH UMRAH ( Studi Kasus Pada PT . Garuda Indonesia ( Persero ) Tbk .)” 1, no. 2 (2021): 195–211.
Wibowo, Dimas Hendika. “ANALISIS STRATEGI PEMASARAN UNTUK MENINGKATKAN DAYA SAING UMKM ( Studi Pada Batik Diajeng Solo )” 29, no. 1 (n.d.): 59–66.
Published
How to Cite
Issue
Section
License
The copyright to this article is transferred to Universitas Mercu Buana (UMB) if and when the article is accepted for publication. The undersigned hereby transfers any and all rights in and to the paper including without limitation all copyrights to UMB. The undersigned hereby represents and warrants that the paper is original and that he/she is the author of the paper, except for material that is clearly identified as to its original source, with permission notices from the copyright owners where required. The undersigned represents that he/she has the power and authority to make and execute this assignment.
We declare that:
1. This paper has not been published in the same form elsewhere.
2. It will not be submitted anywhere else for publication prior to acceptance/rejection by this Journal.
3. A copyright permission is obtained for materials published elsewhere and which require this permission for reproduction.
Furthermore, I/We hereby transfer the unlimited rights of publication of the above mentioned paper in whole to UMB. The copyright transfer covers the exclusive right to reproduce and distribute the article, including reprints, translations, photographic reproductions, microform, electronic form (offline, online) or any other reproductions of similar nature.
The corresponding author signs for and accepts responsibility for releasing this material on behalf of any and all co-authors. This agreement is to be signed by at least one of the authors who have obtained the assent of the co-author(s) where applicable. After submission of this agreement signed by the corresponding author, changes of authorship or in the order of the authors listed will not be accepted.
Retained Rights/Terms and Conditions
1. Authors retain all proprietary rights in any process, procedure, or article of manufacture described in the Work.
2. Authors may reproduce or authorize others to reproduce the Work or derivative works for the authors personal use or for company use, provided that the source and the UMB copyright notice are indicated, the copies are not used in any way that implies UMB endorsement of a product or service of any employer, and the copies themselves are not offered for sale.
3. Although authors are permitted to re-use all or portions of the Work in other works, this does not include granting third-party requests for reprinting, republishing, or other types of re-use.
This work is also licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
