Vol 10, No 3 (2020)

MIX: Jurnal Ilmiah Manajemen

Table of Contents

Articles

ORIENTASI PASAR DAN PERAN AUDIT PEMASARAN DALAM MEMBANGUN KINERJA DAN DAYA SAING PERGURUAN TINGGI SWASTA
10.22441/mix.2020.v10i3.001
Isbandriyati Mutmainah, Budi Suharjo, Kirbrandoko Kirbrandoko, Rita Nurmalina
PDF
298-320
PENGARUH PERSEPSI BAURAN PEMASARAN, PENJUALAN KENDARAAN, DAN PROGRAM LOYALITAS TERHADAP PEMBELIAN BAN DI PASAR REPLACEMENT
10.22441/mix.2020.v10i3.002
Panji Septiaji, Megawati Simanjuntak, Imam Teguh Saptono
PDF
321-345
CREATING ONLINE PURCHASE DECISION AND BRAND IMAGE BASED ON ADVERTISING EFFECTIVENESS WITH EPIC MODEL
10.22441/mix.2020.v10i3.003
Harrie Lutfie, Dandy Marcelino
PDF
346-366
GREEN MARKETING: STRENGTHEN THE BRAND IMAGE AND INCREASE THE CONSUMERS’ PURCHASE DECISION
10.22441/mix.2020.v10i3.004
Genoveva Genoveva, Dian Ridho Samukti
PDF
367-384
THE IMPLICATION OF GREEN MARKETING THAT INFLUENCE THE CUSTOMER AWARENESS TOWARDS THEIR PURCHASE DECISION
10.22441/mix.2020.v10i3.005
Yanto Ramli, Dudi Permana, Mochamad Soelton, Swarmilah Hariani, Tantri Yanuar
PDF
385-399
ENVIRONMENTAL UNCERTAINTY IN MODERATING BUDGETARY PARTICIPATION AND ORGANIZATIONAL COMMITMENT TO BUDGETARY SLACK
10.22441/mix.2020.v10i3.006
putu kepramareni, Ida Ayu Nyoman Yuliastuti, Gusti Ayu Ari Dewi
PDF
400-414
TRANSFORMATIONAL LEADERSHIP AND JOB SATISFACTION: A QUANTITATIVE STUDY ON TEXTILE COMPANIES IN SOLO CENTRAL JAVA
10.22441/mix.2020.v10i3.007
Timotius FCW Sutrisno, Damelina Basauli Tambunan, Teofilus Teofilus, Aria G Henryanto, Devi R Wijayadne
PDF
415-426
HOW WORK SATISFACTION AND ORGANIZATION CLIMATE INFLUENCE ORGANIZATIONAL CITIZENSHIP BEHAVIOUR
10.22441/mix.2020.v10i3.008
Arissetyanto Nugroho, Elyssa Nurulita, Janfry Sihite
PDF
427-438
EDUCATION ENTREPRENEURSHIP, SELF-EFFICATION AND FAMILY ENVIRONMENT ON THE SPIRIT OF STUDENTS BUSINESS ENTREPRENEURS TROUGH PERSONALITY
10.22441/mix.2020.v10i3.009
dewi urip wahyuni, Rismawati Rismawati
PDF
439-453
HOW TRANSFORMATIONAL LEADERSHIP INTENSIFY EMPLOYEE PERFORMANCE MEDIATING BY JOB SATISFACTION
10.22441/mix.2020.v10i3.010
IGede Putu Kawiana, I Gede Riana, I Gede Rihayana, I Nyoman Rasmen Adi
PDF
454-468