Vol 1 (2022)

Table of Contents

Articles

COMMUNICATION STRATEGY IMPLEMENTING SCHOOL DEVELOPMENT PROGRAM FOR CORPORATE IMAGE BSD CITY
Gadis Octory
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THE EFFECT OF PROMOTIONAL COMMUNICATION MIX, PERCEIVED VALUES, AND BRAND IMAGE ON REPURCHASE INTENTION
Tommy Ajrul Na’im, Elly Yuliawati
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MARKETING COMMUNICATION STRATEGY IN MAINTAINING CUSTOMERS’ INTEREST DURING THE COVID-19 PANDEMIC Case study on Wafelicious in Kalibata City Square
Bari Santoso, Irmulansati Tomohardjo
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FOOD AS IDENTITY AND VILLAGE BRANDING OGAN ILIR Case Study of Pindang Pegagan in Meranjat III Village, South Indralaya District, Ogan Ilir Regency, South Sumatra
Sumarni Bayu Anita, Lishapsari Prihatini, Budi Santoso
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COMMUNICATION PHENOMENON OF ROLE AND FUNCTIONS OF WORK UNIT OF INSURANCE BROKERS AT PT. TALISMAN INSURANCE BROKERS IN YEAR 2022
Wiswan Wiswan, Heri Budianto
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MICRO ENTERPRISE DIGITAL MARKETING STRATEGY USING INSTAGRAM AND WHATSAPP DURING THE COVID-19 PANDEMIC
Luciana Retno Prastiwi
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THE AIDS HEALTHCARE FOUNDATION’S INTERPERSONAL COMMUNICATION TO REDUCE STIGMA, DISCRIMINATION, AND LOST TO FOLLOW UP PLWHA A Case study Bali Province period 2021
Rangga Kurnia Sakti, Heri Budianto
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CREATIVITY OF PROMOTIONAL MIX ON THE SALESPERSON TEAM OF SMARTPHONE RETAIL COMPANIES DURING THE COVID-19 PANDEMIC
Iis Mardiansyah, Yoyoh Hereyah
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THE VALUE OF MARKETPLACE ADVERTISING NATIONALISM IN THE WORLD OF 2D ANIMATION
Hayu Lusianawati, Khairul Syafuddin
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THE INFLUENCE OF BRAND AMBASSADOR CHARISMA ON PRODUCT IMAGE Survey on the Infuence of Najwa Shihab as Brand Ambassador on Nah Project’s Sneakers
Prida Ariani Ambar Astuti, Katharina Georgina
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TRAVELOKA PR CRISIS MANAGEMENT IN DEALING WITH CUSTOMER COMPLAINTS REGARDING REFUND PERIOD APRIL 2020 – DECEMBER 2020
Muhammad Aditya, Suraya Mansur, Marwan Mahmudi
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EVENT AS A FORM OF HANDICRAFT PRODUCT MARKETING COMMUNICATION STRATEGY
Jaka Wilantara, Ahmad Mulyana
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MANAGEMENT OF CUSTOMER JOURNEY AND STORE ATMOSPHERE FOR MSMES IN TANGERANG CITY IN BUILDING CUSTOMER SATISFACTION IN THE NEW NORMAL ERA
Yoyoh Hereyah, Rika Yessica Rahma, Diah Wardhani
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DIGITAL COMMUNICATION MANAGEMENT PLANNING, ACTIVITIES AND EVALUATION OF TANGERANG CITY GOVERNMENT IN INCLUSIVE AND SUSTAINABLE ECONOMIC RECOVERY IN TANGERANG
Saktisyahputra Saktisyahputra, Degdo Suprayitno, Rd Dancu Lokita Pramesti Dewi, Nadiah Abidin
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THE EXPLORATION OF PONTIANAK CITY BRANDING CONCEPT THROUGH THE REVITALIZATION OF KAPUAS RIVER
Lishapsari Prihatini, Agustin Rozalena, Syakbanuddin Syakbanuddin, Alfan Muttaqin
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ANALYSIS OF AGILE LEADERSHIP MODEL IN IMPROVING ORGANIZATIONAL PERFORMANCE AT GRIYA HUSADA CLINIC, BEKASI
Bambang Dwi Hartono, Rusmiati Rusmiati, Firman Muhammad A.A
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IDN LIVE’S MARKETING PUBLIC RELATIONS STRATEGY FOR INCREASING BRAND AWARENESS
Buchori Muslim, Melly Ridaryanthi
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AMAN (ALLIANCE OF NUSANTARA INDIGENOUS PEOPLE) PUBLIC RELATIONS COMMUNICATION IN THE COVID-19 VACCINE PRIORITY PROGRAM
Fatimah Fatimah, Ramdhania El Hida
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THE EFFECT OF THE PUBLIC RELATIONS ROLE FOR HANDLING COVID-19 AND NATIONAL ECONOMIC RECOVERY ON THE ADAPTATION OF NEW HABITS AMONG JAKARTA PEOPLE DURING THE COVID-19 PANDEMIC
Ahmad Fachrul Ali, Yoyoh Hereyah
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WILL TEMPORARY DEPRIVATION FROM PHYSICAL INTERACTION MAKE YOU ANXIOUS? Understanding Loneliness and Anxiety Among Students
Nurul Rashidah, Muhammad Shuib
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