Vol. 1 (2022)

Articles

• COMMUNICATION STRATEGY IMPLEMENTING SCHOOL DEVELOPMENT PROGRAM FOR CORPORATE IMAGE BSD CITY

  Gadis Octory

  • PDF   Article Views: 1248 times | Article Downloads: 640 times

• THE EFFECT OF PROMOTIONAL COMMUNICATION MIX, PERCEIVED VALUES, AND BRAND IMAGE ON REPURCHASE INTENTION

  Tommy Ajrul Na’im, Elly Yuliawati

  • PDF   Article Views: 1120 times | Article Downloads: 556 times

• MARKETING COMMUNICATION STRATEGY IN MAINTAINING CUSTOMERS’ INTEREST DURING THE COVID-19 PANDEMIC Case study on Wafelicious in Kalibata City Square

  Bari Santoso, Irmulansati Tomohardjo

  • PDF   Article Views: 1186 times | Article Downloads: 1072 times

• FOOD AS IDENTITY AND VILLAGE BRANDING OGAN ILIR Case Study of Pindang Pegagan in Meranjat III Village, South Indralaya District, Ogan Ilir Regency, South Sumatra

  Sumarni Bayu Anita, Lishapsari Prihatini, Budi Santoso

  • PDF   Article Views: 1223 times | Article Downloads: 827 times

• COMMUNICATION PHENOMENON OF ROLE AND FUNCTIONS OF WORK UNIT OF INSURANCE BROKERS AT PT. TALISMAN INSURANCE BROKERS IN YEAR 2022

  Wiswan Wiswan, Heri Budianto

  • PDF   Article Views: 1322 times | Article Downloads: 707 times

• MICRO ENTERPRISE DIGITAL MARKETING STRATEGY USING INSTAGRAM AND WHATSAPP DURING THE COVID-19 PANDEMIC

  Luciana Retno Prastiwi

  • PDF   Article Views: 1775 times | Article Downloads: 720 times

• THE AIDS HEALTHCARE FOUNDATION’S INTERPERSONAL COMMUNICATION TO REDUCE STIGMA, DISCRIMINATION, AND LOST TO FOLLOW UP PLWHA A Case study Bali Province period 2021

  Rangga Kurnia Sakti, Heri Budianto

  • PDF   Article Views: 1353 times | Article Downloads: 694 times

• CREATIVITY OF PROMOTIONAL MIX ON THE SALESPERSON TEAM OF SMARTPHONE RETAIL COMPANIES DURING THE COVID-19 PANDEMIC

  Iis Mardiansyah, Yoyoh Hereyah

  • PDF   Article Views: 1301 times | Article Downloads: 593 times

• THE VALUE OF MARKETPLACE ADVERTISING NATIONALISM IN THE WORLD OF 2D ANIMATION

  Hayu Lusianawati, Khairul Syafuddin

  • PDF   Article Views: 1230 times | Article Downloads: 508 times

• THE INFLUENCE OF BRAND AMBASSADOR CHARISMA ON PRODUCT IMAGE Survey on the Infuence of Najwa Shihab as Brand Ambassador on Nah Project’s Sneakers

  Prida Ariani Ambar Astuti, Katharina Georgina

  • PDF   Article Views: 1322 times | Article Downloads: 737 times

• TRAVELOKA PR CRISIS MANAGEMENT IN DEALING WITH CUSTOMER COMPLAINTS REGARDING REFUND PERIOD APRIL 2020 – DECEMBER 2020

  Muhammad Aditya, Suraya Mansur, Marwan Mahmudi

  • PDF   Article Views: 1758 times | Article Downloads: 1341 times

• EVENT AS A FORM OF HANDICRAFT PRODUCT MARKETING COMMUNICATION STRATEGY

  Jaka Wilantara, Ahmad Mulyana

  • PDF   Article Views: 1371 times | Article Downloads: 834 times

• MANAGEMENT OF CUSTOMER JOURNEY AND STORE ATMOSPHERE FOR MSMES IN TANGERANG CITY IN BUILDING CUSTOMER SATISFACTION IN THE NEW NORMAL ERA

  Yoyoh Hereyah, Rika Yessica Rahma, Diah Wardhani

  • PDF   Article Views: 1116 times | Article Downloads: 597 times

• DIGITAL COMMUNICATION MANAGEMENT PLANNING, ACTIVITIES AND EVALUATION OF TANGERANG CITY GOVERNMENT IN INCLUSIVE AND SUSTAINABLE ECONOMIC RECOVERY IN TANGERANG

  Saktisyahputra Saktisyahputra, Degdo Suprayitno, Rd Dancu Lokita Pramesti Dewi, Nadiah Abidin

  • PDF   Article Views: 1545 times | Article Downloads: 649 times

• THE EXPLORATION OF PONTIANAK CITY BRANDING CONCEPT THROUGH THE REVITALIZATION OF KAPUAS RIVER

  Lishapsari Prihatini, Agustin Rozalena, Syakbanuddin Syakbanuddin, Alfan Muttaqin

  • PDF   Article Views: 1257 times | Article Downloads: 586 times

• ANALYSIS OF AGILE LEADERSHIP MODEL IN IMPROVING ORGANIZATIONAL PERFORMANCE AT GRIYA HUSADA CLINIC, BEKASI

  Bambang Dwi Hartono, Rusmiati Rusmiati, Firman Muhammad A.A

  • PDF   Article Views: 1326 times | Article Downloads: 679 times

• IDN LIVE’S MARKETING PUBLIC RELATIONS STRATEGY FOR INCREASING BRAND AWARENESS

  Buchori Muslim, Melly Ridaryanthi

  • PDF   Article Views: 1514 times | Article Downloads: 1117 times

• AMAN (ALLIANCE OF NUSANTARA INDIGENOUS PEOPLE) PUBLIC RELATIONS COMMUNICATION IN THE COVID-19 VACCINE PRIORITY PROGRAM

  Fatimah Fatimah, Ramdhania El Hida

  • PDF   Article Views: 1340 times | Article Downloads: 472 times

• THE EFFECT OF THE PUBLIC RELATIONS ROLE FOR HANDLING COVID-19 AND NATIONAL ECONOMIC RECOVERY ON THE ADAPTATION OF NEW HABITS AMONG JAKARTA PEOPLE DURING THE COVID-19 PANDEMIC

  Ahmad Fachrul Ali, Yoyoh Hereyah

  • PDF   Article Views: 1161 times | Article Downloads: 702 times

• WILL TEMPORARY DEPRIVATION FROM PHYSICAL INTERACTION MAKE YOU ANXIOUS? Understanding Loneliness and Anxiety Among Students

  Nurul Rashidah, Muhammad Shuib

  • PDF   Article Views: 1251 times | Article Downloads: 621 times